3 Mistakes you must avoid if you are starting your online business

    17-Dec-2020   
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2020 was the tough year when it came to businesses, work or jobs. But there are so many people who started their online business and seeing some growth in it. So This year taught us that if you want to start your online business, this is the time when you must. The right time is NOW. So think about the financial freedom that you will have, think about all the perks that you will get with it. Also, there are a few mistakes that you must avoid when it comes to starting your online business, which can cause you pain.


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Today we will talk about those 3 mistakes, that you must avoid when it comes to starting out your online business.

1. Never over talk about what you sell, instead, provide value: Mostly when people start their business, especially an online business they make this mistake that they talk a lot about what they sell, and their social media looks all sales. With which they can lose their followers / Subscribers, they will lose trust and they will not be able to build a community. Instead, if you provide valuable content people will be more than happy to follow you and gain some knowledge. You can convert these genuine followers into your customers by providing them higher value through your paid products and services. This is how you can grow your business. So never over talk about sales, instead, provide value, create a community and then sell your product/service.


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2. Not leveraging Social Media to it’s potential: Let’s accept one fact, Social Media is such a powerful tool, and one must use it for it’s the best potential. As I said earlier with social media you can create a community that trusts you, that trusts the value that you provide, that trust you for what you do, and that’s why leveraging social media is a must to grow your online business. If you aren’t a social media person, if you are a shy person who is not comfortable in front of the camera or who is shy in coming in front of thousands of people then you need to learn the skills, you need to come out of your shell and start creating content. Only then you can grow your online business. So not using social media to it’s the best potential can be one of the major mistakes that you must avoid.


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3. Not having SMART goals: Your goals should be SMART. Ie Specific, Measurable, Attainable, Realistic and Time-bound. If your goals are not smart, they aren’t time-bound or realistic or even specific you can not reach those heights of success. So make sure that you have some smart goals when you start your online business. You must be clear that what you want or what are you expecting from the first year of your business. Have your vision and goals clear and just work towards it.


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So these were the common three mistakes that usually people make while starting their online business, make sure that you avoid them and grow your business. Starting a business is not a cakewalk. It takes a lot of time and energy and efforts as well. So be clear and work towards your goals, use social media to its best potential and create value. You will grow high and high in your business.

- Niharika Pole Sarwate